I started this blog 10 years ago.

I’ve changed jobs three times, ended relationships, lost friends, visited a dozen countries, changed industry twice, moved to a new house in a new city, learnt loads, made new friends in that time and the blog has remained constant.

To celebrate I’m reposting a few posts from previous years and commenting on what I got wrong (ipad), how stuff has changed (URLs) and what I got right.

I started this as a way to explore and write about the innovation I was seeing all around me working in digital/communications. As I explained in my first post

I want to write about ideas relating change in business, new technology and communication; only ‘idea’ seems so big and sweeping and life changing. Ideas belong to the ivory towers, the philosophers, the educators. So I chose the word “meme” instead.

Despite that intention my most viewed post ever was one about adding green to your twitter profile during the Iran revolution.

Here’s what I’ve written about over the ten years.

I’ve sustained this blog because I like writing, and I am fascinated by I’m writing about. Here’s some practical tips about how I get it done.

  1. Capture your writing ideas. I usually start a draft post for future use that I can add ideas, images and resource links to as preparation for eventually writing a post.
  2. Think ahead. I usually plan the subjects I want to write about about a month ahead and spend some time creating header images, which is the fun part.
  3. Set aside regular writing time. For me it’s Sunday morning, and I can combine reading up on my work areas with writing blog posts.
  4. Find a sustainable rate of posting. That’s two posts per week for me, usually one is in depth and one is simpler.
  5. It’s a hobby. So I don’t put pressure on myself to get it done if it’s not feeling like fun. There have been months when I’ve written 20 posts and months where I haven’t managed any. But I’m still writing after 10 years. Might be time to develop the habit into a book.

image champagne

 

 

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